How to enable outdoor digital signage products to work in winter

Digital outdoor signage is a very effective way to reach out to your targeted audiences. In summer, it's simple, because mild weather conditions promote the proper functioning of screens and kiosks. Several factors can affect your digital signage system in the winter, so with this purport in mind, we will help you understand how Outdoor Digital Signage can work during the winter season.

1 - Product quality

The most important factor to consider when buying your screens and kiosks is the quality of the latter. Knowing that you want to install screens in an environment where weather conditions are changing and sometimes hostile (cold, humidity, arid heat, etc.), it is worth the idea to invest in some good screens that can withstand such changes in temperature. You can seek advice from industry experts to understand your needs and be sure to invest in a quality product that can withstand the four seasons.

A high-quality display has a built-in ventilation system to prevent moisture damage. Outdoor screens that you are going to install during cold weather must be able to withstand the harshness of winter very well. A screen designed to operate in extreme conditions in a cold area will be waterproof and insulated to withstand water, cold, exposure to the sun, summer heat and other natural phenomena.

Do not forget to get a screen with excellent brightness so that people watching its content are able to see what is being broadcast even when the monitor is facing the powerful rays of the sun. If your screen is not suitable for the outside environment (but still it features quality), you will not be able to see what it displays. Check over your Smartphone or a laptop; you will find it difficult to capture information.

2 - Managing your screens remotely

Get an operating system that will allow you to manage your screens from your computer. This way, you can immediately know when there is a problem. Most of the time, you can fix this problem on your computer. It is important to know what is displayed on your screens and how to manage it at all times.

You can also change the content of your screens from your computer. For example, if your screens are installed in a ski resort, inform the skiers of the next weather alert.

3. The installation of a protective housing

To protect your Outdoor Digital Display Screens , you will need to purchase a heated, ventilated protective case to cover each screen. The housing must be transparent and very rigid to withstand the weather, sun, frost, snow, rain, etc. It will act as a shield for your screens, which should be protected as much as possible.

In addition, with such protection, your external digital displays are less likely to be vandalized or stolen. Better, the case is damaged than a screen.

Finally, if you decide to invest in outdoor Digital Signage , make sure to do your research beforehand. It is important to know the orientation of your screen, the level of brightness, the vibrations of the ground, the climatic conditions and the risks of vandalism. Last but not least, make sure you have access to electricity and the Internet!

If you have questions about installing a setup of outdoor digital display, do not hesitate to contact SVANTAH, the leading digital signage solution provider in India. We will save the possibilities of a lot of headaches!

Outdoor Digital Signage - capitalize on the lowest cost of mass communication

Whoever operates his/her business online or offline, has the avid ambition to spread the visibility of the business far and wide in order to attract the attention of the targeted audiences towards the business with massive business sales. Incidentally, in the modern too competitive business era, it is undoubtedly a must to carve a niche for the business distinguishably. Thanks to the existing and evolving ultra-modern business technologies such as the internet and mobile phones, which have turned around the scene of advertising a business remarkably.

When it comes to advertising something or putting some messages across other people, there is a compromise on advertising costs and reach. The more people and advertisement can reach the greater price rate and you will have to pay for the service. With this in mind, television advertisements are typically so pricey and whilst cutting-edge technologies, for example, the internet as just as extensively used, promotion is less effective than the other types of media.

These days, however, an ultra-modern and low-cost marketing mean, which is helpful in reaching a mass of people and has taken the market of mass communication by storm, is outdoor digital signage.

The highlight of Outdoor Digital Signage is its effectiveness and the pace to reach the potential audiences. You might have seen big LED screens in shopping malls and retail stores to advertise goods to customers. This way, your advertisement will be exposed to not only the targeted audiences but also to a broader community, so the scope of outdoor digital scope is beyond compare.

Another advantage of outdoor digital signage is the lowest cost. Once the equipment is paid for and installed, there are no other operating costs, rather than maintenance; however, with the exact protection, even these costs can be kept to the least level.

Also, the protection matters very significantly for outdoor digital signage as any screen operating outdoors has to be water-resistant in order to be able to function below par. Thankfully, LCD enclosures facilitate any kind of flat screen device, plasma or LCD, to be used outdoors. LCD enclosures not only deal with weatherization but also include fans and other climatic systems inside the enclosure to offer the unsullied environment for a contemporary screen.

LCD enclosures are also created from steel to offer secure and failsafe protection against impact and vandalism.

If you are looking to enhance the visibility and competitiveness of your business sharply using innovative marketing methods then you can count on SVANTAH, the leading interactive indoor and outdoor digital signage digital marketing company.

The benefits of outdoor digital signage advertising

Outdoor digital signage is maybe currently the most popular forms of advertising a business and its effectiveness is superior to any other traditional forms of advertising, which commonly include Billboards, posters, bus shelter etc. As a matter of fact, the outdoor digital signage advertising is coming to the front more and more rapidly as time passes. First, the contemporary interactive media, motion images and content on outdoor screens is far better tempting than static signage.

Also, unlike constant signs that demand for the physical change of content, require technicians to move hither and thither, whilst Outdoor Digital Signage enables far-off uploading of content.

With this type of advertising, exhibiting several adverts from a number of vendors is also allowable. Each screen can have maybe six to eight advertisements on it, enhancing revenue from a single advertising site.

Another benefit of the Outdoor Digital Signage advertising is the power to maneuver and schedule content. This is a great benefit for the specific type of advertisers like restaurants and fast food eateries who can aim lunchtime commuters and end users.

LCD enclosures are the basic solution for outdoor screen safety. Thankfully, with the aid of steel cabinets, it is possible to the use of the regular LCD and plasma screens, which act as Interactive Digital Signage systems. With these enclosures, it is again possible to furnish with all the weather and temperature safety, whilst also giving a rock-hard steel barrier against strikes and vandalism.

A lot of LCD enclosures are furnished with reinforced screens and include climate systems to deal with even the most severe ambient temperatures.

While the price of screens, LCD enclosures, networking, setting up and content creation for outdoor digital signage can be expensive, the benefits of using a digital signage display exceed the downsides. In every way, however, outdoor interactive digital signage solutions are the most down-to-earth forms of advertising.

Digital Signage Solutions - Step up your Business Sales Prodigiously

In a lot of businesses, it is easy to witness the application of digital signage in one way or another. As a matter of fact, in a lot of retail stores and salesrooms, a broad array of electronics displays is used. A variety of ways is used for your showroom with the view to informing your targeted visitors about your products. Digital signage Solutions are the great way to market your products or services that are available in your showroom. It has the power to exceed expectations in marketing for the retail sector. With its rapid developing speed and hassle-free user-friendliness, it is now likely to step up your business in addition to stepping up sales.

Techniques to use digital signage solutions

The bull’s eyes of any business looking to invest in wide-ranging digital signage solutions is to ensure an extra revenue for further expansion of business. The role of innovative technology in educating the customers with regards to a variety of options available in your showroom covering any freshest offer or scheme is of prodigious significance. In addition, your upselling will provide accommodation to you in interactive screen kiosk marketing campaign. It gives information to the end users about items that are of exorbitant price rate or just mix them together in terms of engaging offers.

Advantages of digital signage solutions

The interactive digital signage solutions deliver a variety of benefits to your showroom or retail store. A few of them are as follows:

1. It has the power to appeal and grip the attention of customers at the time of purchasing or making up their minds to purchase.

2. It cuts down huge expenses to print and deal out ad campaigns.

3. You can edit messages or offers right away in interactive screen kiosk, based on customers and products at the moment.

It possesses an influential and engaging visual presence to attract and tempt customers' activities thus enhancing your brand image and turning around sales as well.

If you are located in Bhopal, Digital Signage Solution Providers in Bhopal will prove an asset to your business.